How I would promote my magazine and the launch of it:

To promote my magazine on the internet I will use viral marketing campaigns. For example, I could have an advert/thumbnail/link on the Facebook website so that when people log on they can see when the launch of the magazine is and if they click on the link they could find out more information about it. –This would work well because Facebook is one of the main forms of social networking meaning if the advert/thumbnail/link were to be on there it would probably get noticed more. And when they click on the advert/thumbnail/link it would take them to the website where information about the magazine is given.

The website would only have sections of the stories in the magazine; whereas the main magazine that you buy will have all of them. This should encourage people to buy the magazine because it will make them want to read the full story, so they will go and buy it. Using the internet in this way would be a huge benefit because it would promote the magazine as well as showing what it has to offer and persuading them to buy the magazine.

Then depending on the interest in the magazine an Ipod app could be made where you pay £1 monthly or possibly less and the magazine is automatically downloaded when it is released monthly.